Azurbala NFT Mint Postponed After Art Goes Viral for Wrong Reasons
The Azurbala project, a Bored Ape Yacht Club-inspired profile picture (PFP) collection, has faced controversy and delays due to the negative response to its artwork reveal. The project, associated with Tally Labs and featuring a storytelling ecosystem and a novel written by Neil Strauss, garnered over $3.6 million in sales volume for its mint passes on OpenSea.
However, when the project tweeted a video revealing the artwork, it received mixed reviews and strong negative feedback. In response, the team decided to scrap the artwork and postponed the collection's mint. The floor price for the NFTs dropped significantly as a result.
The situation drew comparisons to the Pixelmon saga from last year, where a similar NFT project faced a decline in momentum due to poorly received artwork.
Despite the setback, the Azurbala team plans to turn it into a positive by incorporating community feedback into the artwork's next iteration. They aim to involve the community in the creative process, which they believe is their strength. The team will gather feedback and work with a professional artist to remake the PFPs based on community input.
The Azurbala Discord channel remains active, with over 1,500 members currently online. Tally Labs, the project's creator, has had success with its "Writer's Room" NFT collection, which allows holders to participate in the project's storytelling process.
Additionally, the project's cartoon character, Jenkins the Valet, is represented by CAA, a major talent agency that has expanded its roster to include Web3 clients.
Despite the challenges, the Azurbala project is determined to overcome the controversy and move forward with community involvement and improved artwork for its NFT collection.
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