Norman Rockwell Museum Debuts First NFT Collection

The Norman Rockwell Museum has announced its first NFT collection, titled "Studio Sessions: The Norman Rockwell Collection." This NFT-backed series will provide collectors with the opportunity to own digital and physical works by the iconic American painter, Norman Rockwell, including previously unreleased images and process works from his archives.

The collaboration with Iconic, a digital platform that works with traditional art institutions to explore emerging technologies, marks the Rockwell estate's entry into the world of NFTs. "Studio Sessions" is set to be released on November 1 on Iconic's website, with details about the specific works in the collection yet to be revealed. The NFTs will be available for purchase using credit cards or Ethereum, although pricing information has not been disclosed.

The proceeds from the sale will support the Norman Rockwell Museum's missions of providing public access to Rockwell's works, nurturing the next generation of illustrators, and managing the legacy of the artist's work. Norman Rockwell was renowned for his paintings depicting everyday scenes in 20th-century American life and culture.

"Studio Sessions" will offer insights into the various stages of Rockwell's creative process, including preliminary sketches, photography sessions, drawings, and painted color studies that contributed to his famous paintings. Each session in the series will focus on a particular Rockwell painting, and every NFT will come with a corresponding limited-edition, museum-quality print.

This venture into NFTs by the Norman Rockwell Museum represents a way to preserve, present, and promote the work of Norman Rockwell and the art of illustration through innovative means.

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